Businesses, especially the smaller one face a
number of roadblocks while applying for merchant accounts. One of the major
roadblocks out of these is the one where your business is deemed as “high risk.”
High risk businesses need specialized high risk merchant accounts in order to
be able to process payments online.
A high risk business is basically one where
there is a potential of significant loss, due to the market fluctuations or
simply because of the nature of the business itself. The factors, based upon
which a business is classified as high risk or not have been listed below for
better clarity:
Credit score – An evaluation of your
financial banking and the sources of your investment goes a long way in
categorizing your business. If there are grey areas or shoddy details, you will
run the risk of being struck down by the high risk name.
Risk industries – Some businesses or
industries are by definition considered to be high risk. For example, adult
services, online pharmacies etc. all have the potential to come into the
public-legal crossfire, a risk that most banking merchants are unwilling to
take. All such businesses tie up with high risk processors to meet their
payment processing needs.
Charge backs – The number of charge backs
the business suffers on an average goes a long way in determining whether it is
high risk or not. A high number of charge backs means that you are not doing
your job properly and that there is a good chance things won’t improve anytime
soon.
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