Wednesday 23 October 2013

The Role of Security in E-Commerce


With every other person is the world shopping online and using their credit for payments, it is the responsibility of merchants to provide adequate security to their information and safeguard their business against credit card fraudulent. Here’s why this going to impact the business:

Enhance customer experience
By giving people the convenience of shopping online, merchants have already enhanced customer experience. But, if their credit card information is not safe with you, it will greatly impact your business and any breach in security will take them to your competitors.
Repeat business
Only when customers will fully rely on your services, and security will they come back to your for more. This also means you’ll be referred to others as well, and thus your business will get a boost. But, in case of security breach, not only will you lose business, but also have to pay for law suits against your business.
Always stay ahead of fraudsters
If technology is empowering you to make sales and purchases online, it’s also empowering fraudsters to develop more advanced means of breaching security. To safeguard your business form such developments, make technology upgradation a dedicated part of your business strategies.


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